Developing data driven market insights on food industry

Client: Ispahani Food Limited (IFL)

Our Valuable Client's Project

The "Developing Data-Driven Market Insights on Food Industry" project, in collaboration with Ispahani Food Limited (IFL), focused on leveraging data analytics to enhance brand performance. Spanning from August 2022 to January 2023, the project involved conducting pre- and post-launch monitoring surveys, analyzing market data, and developing a brand forecasting system. These efforts provided valuable insights into market trends, consumer behavior, and brand performance, enabling IFL to make informed decisions and optimize its strategies across various product launch phases.

Project Objectives

• To conduct pre and post-launch monitoring surveys, analyze survey and market data, and provide a brand forecasting system to generate valuable market insights and assess brand performance.
• Utilize survey and market data analysis to develop a brand forecasting system, enabling the flow of valuable market insights and the evaluation of brand performance in pre and post-launch phases.
• Implement a brand forecasting system to gain valuable market insights and evaluate brand performance effectively.

Project Output

Creavision’s data-driven approach and insightful analysis helped IFL to make informed decisions and optimize marketing strategies.