Participatory Training on Sales Promotion and Marketing
Client: CIMMYT
Our Valuable Client's Project
The Participatory Training on Sales Promotion and Marketing project, conducted for CIMMYT from July to September 2024, aimed to empower staff from lead firms and agriculture-based light engineering enterprises with essential marketing and promotional skills. The training fostered a culture of innovation and continuous learning within the target organizations, equipping participants to stay ahead in a competitive market. Ultimately, the project sought to enhance the overall competitiveness of the agriculture-based light engineering industry by improving the participants' ability to market their products effectively.
Project Objectives
- To equip staff of lead firms and agriculture-based light engineering enterprises with the necessary knowledge and skills to effectively promote and market their products.
- To foster a culture of innovation and continuous learning within the target organizations.
- To enhance the overall competitiveness of the agriculture-based light engineering industry.
Project Output
Creavision's participatory training program empowering the staff of lead firms and agriculture-based light engineering enterprises with the skills and knowledge to enhance their sales performance and market their products more effectively. The project is expected contribute to the growth and development of the industry as a whole.